Banner ads are a popular form of online advertising that appear on websites. They come in a variety of dimensions, from small, rectangular shapes to larger, noticeable formats. Banner ads can be interactive, and they often feature graphics along with messaging. Their primary goal is to capture user interest and drive traffic to a specific website.

In the fierce world of SSPs, your landing page can make or break your success. A high-performing landing page is crucial for converting visitors into advertisers. By implementing effective landing page optimization tactics, you can skyrocket your traffic and leave the competition in the dust. First and foremost, focus on creating a compelling va